About
Hi! I'm Pokin Yeung.
I'm not much of a coder. Unless you're into "Hello World" type of apps.
So instead I make myself useful with all other startupy things like product, design, marketing, and playing gopher.
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Tag Archives: branding
On signalling (for something like dating)
So I just learned that my ex started seeing someone shortly after we broke up. My feelings about this aside, it got me thinking about the game of dating. And that’s because dating is very much about selling a product … Continue reading
Posted in Branding, Marketing, My life lessons, Positioning
Tagged branding, creating demand, dating, selling yourself
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On the “un”-something
Recently, I had a snack craving. And amidst the plethora of junk-food choices, this one caught my eye: It’s all the promise of a chewy cookie but without the guilt. Ooh, explicit permission to … Continue reading